About Willow & Rose

Home should feel like you.

We design home décor, decorative lighting, and seasonal collections that make everyday spaces feel warm, inviting, and personal — premium style, at a price that makes sense.

Our story

Trend-driven design, made for real homes.

Willow & Rose designs home décor, decorative lighting, and seasonal collections that help people make their homes feel warm, inviting, and unmistakably their own. We combine trend-driven design, quality materials, and deep retail expertise to create distinctive collections with elevated packaging, thoughtful features, and exceptional value.

We serve major retailers, specialty stores, and online marketplaces — and the design-lovers who shop them. Our ability to develop exclusive private-label and branded programs lets our retail partners offer unique products that genuinely stand out in the marketplace.

What sets us apart

Three things we never compromise on.

Trend-Driven Design

Collections inspired by the latest home décor, color, and lifestyle trends — fresh, on-trend products brought to market every season.

Premium Style, Accessible Price

Elevated design, quality materials, and thoughtful details — without the premium price tag. Style you can actually live with.

Retail Expertise & Trusted Manufacturing

Decades of retail experience, reliable sourcing, and rigorous quality standards — with the flexibility to build exclusive collections for our partners.

Who we design for

Made for the way you live — and the shelves you shop.

Willow & Rose is designed for people who love expressing personal style through their space — trend-forward décor and lighting that makes a room feel warm, inviting, and worth sharing, without a luxury price.

For our retail partners, that same design sensibility becomes exclusive, retail-ready collections built to perform on the shelf and stand out in the market.

Willow & Rose

Let's bring your space to life.

Explore the collections, or reach out about a private-label or branded program for your stores.